We're heading to Charlotte, and we're bringing something big.
SIMAGIC will be at SimRacing Expo Charlotte 2026 from May 22 to 24, set up at Booth G8-G9 in the Charlotte Convention Center. If you're going to be there, come find us. We want to put a steering wheel in your hands.
Introducing the Zeus Series
Expo weekend is a launch for us this time around. The Zeus Series, our new modular steering wheel lineup, officially launches on May 22, and the expo is where you'll get your first chance to experience it in person.
The Zeus Series is built around one idea: that every driver's setup is different, and your wheel should be too. Three wheels, each tuned for a different discipline, each built on the same modular platform that lets you configure your controls the way you actually drive.
The lineup:
Zeus Formula is designed for open-wheel racing: a purpose-built formula layout with everything you need to manage a race, nothing you don't. This is the wheel you run when precision is the whole point.
Zeus GT is the grand touring variant, with a modular round rim profile and a full suite of controls for endurance-focused driving.
Zeus Sport is the everyday driver's performance wheel. Capable, clean, and accessible without compromising on feel.
We're also launching our long awaited MagicDash with this release, complete with touchscreen and SimHub support, as well as accessories designed to guarantee support for legacy and third-party wheelbases. There's a lot to come!
All three share the same tagline for a reason: Customize. Control. Conquer.
Get Hands-On
We'll have full simulator setups at the booth, so you're not just looking at the Zeus Series behind glass. You'll be able to run laps on it, feel the feedback, and find out which wheel fits your style.
The team will be on site across all three days. Whether you want to talk hardware, compare wheels, or just see what SIMAGIC has been working on, Booth G8-G9 is where to find us.
The Details
Where: Charlotte Convention Center, Booth G8-G9
When: May 22-24, 2026
What: Zeus Series launch + full simulator demos
See you on the grid.
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