About SIMAGIC | Driven by Real Motorsport Passion

About Us

Dreams of Racing Fueled By Passion

SIMAGIC began with a simple question: How can we bring the thrill of real racing into every home?

In 2018, with roots in Shenzhen, a group of engineers came together with a shared passion for motorsports. The goal was clear: build the kind of direct drive wheelbase they had always wanted. Powerful, precise, immersive, and accessible. Real carbon fiber. Real metal. Real performance. No shortcuts.

That led to the launch of the M10, our signature QR system, and the developments kept coming. Inspired by true motorsport design, we quickly gained traction, and have been the subject of replication due to our innovative designs.

Since then, we’ve created a full racing ecosystem. From our FX and GT wheel series to servo bases, pedals, handbrakes, and shifters, every component is engineered in-house, tested by real racers, and built with one mission: delivering uncompromising performance on track.

Today, SIMAGIC is trusted by professionals, embraced by enthusiasts, and recognized as a rising force in sim racing hardware.

But we’re just getting started.

We're here for the long haul. Every product we build reflects our commitment to innovation, quality, and the community that powers this sport. Whether you're chasing podiums or pushing for your personal best, we’re with you every step of the way.

This is SIMAGIC. Keep racing.

Company History

2025

May. Alpha EVO Wheelbase launches, our next-generation wheelbase, with all-new motor, better force feedback, and a refreshed design.

2024

Jan. Maglink magnetic wheel connector launches, supports most mainstream 50mm and 70mm quick release, allowing all UP+ modular SIMAGIC wheel to be compatible with 3rd party wheelbases.

GT Neo releases, an instant hit as a price to performance option for budget-conscious racers.

From Sim to Reality

Every SIMAGIC wheelbase is designed with one goal: to bring the feel of real-world racing into your hands.

With our latest Alpha EVO series, we've taken four years of feedback from pro drivers and sim racers to engineer a new generation of direct drive systems.

Whether you're chasing tenths or just chasing fun, the driving experience is tailored to feel true, lap after lap. Tested by professionals, refined in competition, built for immersion.

From Sim to Reality

Every SIMAGIC wheelbase is designed with one goal: to bring the feel of real-world racing into your hands.

With our latest Alpha EVO series, we've taken four years of feedback from pro drivers and sim racers to engineer a new generation of direct drive systems.

Whether you're chasing tenths or just chasing fun, the driving experience is tailored to feel true, lap after lap. Tested by professionals, refined in competition, built for immersion.